CGF 2026
Vienna
L-founders of loyalty
L-founders – The CGF 2026 – Vienna
L-founders partnered with Oy to concept, design and produce their exhibition booth for the Consumer Goods Forum Global Summit 2026 in Vienna.
We created an open and inviting space, that encourages conversations with existing partners and trigger new contacts to discover the L brand through hospitality, storytelling and thoughtful spatial design.
Integrated meeting alcoves, a premium coffee bar and large digital displays communicate L-founders' vision and measurable business impact, while curated displays celebrate partnerships with Disney, Marvel, DC Studios and other iconic brands.
A blue illuminated pillar and a steel mesh canopy, inspired by the shopping carts of grocery retailers, complete a welcoming environment that transformed networking into a memorable brand experience.
Project
Concept
Design
Production
Installation